rag & bone- EDGY and Yet TIMELESS
Updated: Apr 18
A favorite clothing purchase of mine is a rag & bone leather skirt that I bought about nine years ago. This skirt is almost a decade old! For the most part, when thinking about fashion, a garment that has been worn on and off for almost a decade goes against what would be considered "in style" or "on trend."
However, rag & bone has a unique hand bridging edgy and timeless, leading to my leather skirt purchased nearly a decade ago being au courant. Admittedly I have not worn the skirt more than a few times each year since purchasing it. But when I do wear it, the day seems to be a better one!
This leather skirt is versatile, allowing me to either highlight the "croc" like look on one side of it. And due to the lovely way it is constructed it is easy to play down the skirt and highlight a pretty top within the outfit. In this photo I even accessorized it with a belt and a wide bracelet.
Since adding this skirt to my wardrobe and enjoying it, I've bought several more rag & bone items. The quality is excellent and the color assortment pleasing. But the items purchased have always been black! rag & bone is well known and appreciated for its denim, but I've yet to to try the denim line. It might be time to branch out.
As a former apparel and retail industry analyst for a New York City bank, my avid following and reading about all things fashion remains with me. Intrigued with rag & bone I've kept my eye on them. In 2022 it celebrated 20 years of operations. That is a noteworthy accomplishment for any company and especially so for a fashion company.
I recall reading an article in 2022 about rag & bone putting together a collection of items to be known as ICONS. The company's website has a separate ICONS tab that appears to be updated for each season.
A few months ago while in Nordstrom I came across a pair of rag & bone leather sock booties that caught my eye. It was just what I was looking for: pointy toes, leather soles and hopefully a walkable heel. An image of the booties is included in this post. When the sales associate took the booties out of the box I noticed a hang tag with the word ICONS on one of the booties. The hang tag is shown in this post. I bought the booties. (Style name is Brea). The three inch heel turned out to be comfortable to wear all day. How delightful!
ICONS is an easy to understand word. However, I believe the hang tag should have included a few words or a sentence informing the shopper what ICONS stands for in relation to rag & bone. What is special about rag & bone ICONS? I raise this question as another clothing brand that I've purchased and like, Cinzia Rocca also uses the word ICONS for one of its lines of coats. Maybe other fashion companies use ICONS in their marketing materials as well.
Have you seen companies use the word ICONS to describe their product offerings and / or used in marketing efforts? How do they describe their ICONS? Does the word ICON influence your decision to purchase?